How to Tag Your Google Ads to Track in PayHelm
This article focuses on Google Ads, but the same logic applies to all advertising platforms. Understanding URL Parameters URL parameters are pieces of information added
Get insights across your Easypost account and all your connected apps, for streamlined ecommerce reporting that drives growth.
Stay on top of performance with easily accessible KPIs and daily Easypost dashboards
Identify your most valuable Easypost customer segments for targeted marketing
See which channels and campaigns are driving the most business in Easypost
Revenue
Profit
Orders
AOV
Visits
Conversion rate
LTV
Customer tags
Pre-built and custom segments
Purchase behavior analysis
Relationship length
Refunds by channel
Discounts by channel
Cost of goods by channel
AOV by channel
Profit by channel
LTV by channel
Return on ad spend by channel
LTV:CAC by channel
Channel and attribution reporting
Email KPIs
Ad spend by channel
Orders by channel
Revenue by channel
Customer status
Orders
Refunds
Discounts
Order dates
Revenue
AOV
Cost of goods sold
Profit
Location
Campaign/channel attribution
Product tags
Pre-built and custom segments
Top-selling product
Cost of goods sold by SKU
Revenue by SKU
Orders by SKU
Quantity sold by SKU
Profit by SKU
LTV by SKU
Quantity available
Quantity sold
Product status
Sell through rate
Inventory velocity
Average price
Depletion days
Out of stock date
Holding cost
Retail value
Performance reporting starts with your Easypost account – but it involves data from all the other apps and platforms you use, from Google Analytics, Facebook and Instagram to Amazon, Klaviyo, Mailchimp and more.
PayHelm helps you get actionable insights from all those sources (and dozens more) in one place, with easy data connections, multichannel KPIs, pre-built dashboards and scheduled reports.
That means you can access the data you need to make smart decisions for your Easypost account, faster.
As soon as your data is imported and transformed, you’ll be able to access it in PayHelm pre-built Easypost dashboards and Easypost reports.
This article focuses on Google Ads, but the same logic applies to all advertising platforms. Understanding URL Parameters URL parameters are pieces of information added
This article focuses on Meta Ads, but the same logic applies to all advertising platforms. Understanding URL Parameters URL parameters are pieces of information added
Announcing PayHelm for WooCommerce: A Game-Changing Partnership PayHelm is excited to announce its new partnership with WooCommerce, the leading WordPress-based ecommerce platform which helps merchants
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Introduction In the modern digital marketplace, businesses are constantly seeking ways to optimize their marketing strategies and maximize their return on investment (ROI). Google Ads
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Introducing Custom Columns in PayHelm Our custom columns feature offers users a dynamic toolset for crafting unique metrics and incorporating custom calculations into your data
Introduction March marks an exciting milestone in our journey to enhance your data analysis capabilities. We are thrilled to introduce two powerful features: Custom Multi-Column
Introduction As we move into February, we’re thrilled to announce a series of significant updates to our eCommerce platform. These enhancements are designed to streamline
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Analyze your Shopify, BigCommerce, WooCommerce or PayPal store data all in one place. Connect your store to Slack, ShipStation, Google Analytics & more.
